Pole Stuff is a brand of sporting goods, especially items for Pole Dance, and our project evolves from the basics: from the visual concept to the creation and application of a social strategy.
Starting from the main product of the brand, the “Magic Grip”, we developed the visual concept, which consists in its colors and magical visual elements, such as stars and magic wands.
Once the target and the brand were analyzed, the communication strategy for the Instagram channel was created and applied for the creation of content such as posts and stories.
Last, but not least, is the Reporting phase: the collection of data generated by users who visit the page and interact with the contents.